This week, two of my interests came together. REM has been one of my favorite bands for almost 20 years. I own all of their CD’s, have been to numerous concerts and spent a good deal of time during college following and discussing and listening to their music with friends.
I also follow the technology blog ReadWriteWeb (RWW) and really enjoy the in-depth analysis of all things web, especially compare to the money-focus of competing TechCrunch and fluf-focus of Webware.
RWW alerted me to a promotion by REM where the band is releasing 11 videos from their new album. They are asking fans to remix the videos and post the product onto YouTube. I have no idea if this promotion/experiment will have any impact on sales for the album, but it’s really cool to see the connection between these two entities.
